American Idol – they do not deserve your money.

December 30, 2008

Advancements in technology and digital media allow mass audiences to interact with the television show creating almost a “choose your own adventure” type of reality. VIA the Internet and phone lines viewers are empowered to eliminate contestants on the show. From a marketing prospective, it’s the masses telling the producers whose album they are most likely

This show does not deserve your time.  Dont be brainwashed.

This show does not deserve your time. Don't be brainwashed.

to buy; that way the producers don’t have to guess who to push into the marketplace. American Idol is an enormous “product survey” for the record producers. Audiences feel ownership over the winner because they helped “make” them. They feel more of a personal relationship with those artists than with the ones that have been more blatantly marketed to them so they are more likely to want to “support the artist” and purchase the CD. The producers have no problem with this whatsoever naturally. The question becomes this: is Carrie Underwood more talented than the acoustic guitar player at your local coffee shop?

American Idol is glorified Karaoke. The performers need only one thing: a good voice. The vast majorities of American Idol contestants have never written a song and probably don’t even play any instruments. Throughout the duration of the show, they will not write their own songs, and they will not play their own instruments. None the less American Idol winners are some of the most broadcast artists. Meanwhile folks like the acoustic guitar player at your local coffee shop will probably never hit the radio waves. So if American Idol contestants really can’t do much, to what do we attribute their success? Welcome back digital media!

Commercial songwriters today are broken into two teams of people. One team writes the lyrics and the other team writs the music. Most of them are probably incredibly creative and talented but too unattractive to become stars themselves. As a result, they’ve agreed to sell their souls for tons of money. They write songs and give them to artists (not just the American Idol winners, by the way). Unfortunately most of them operate as ghost writers (for even more money) so we may never know which Stars deserve it and which stars are money making manipulations. Digital media is re-introduced into the equation with the presence of MIDI files.

Remember, people are dying of thirst in other parts of the world.

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